This fall, Kimora Lee Simmons gets one step closer to total market saturation with her new line of shoes for Baby Phat. While past Baby Phat offerings included pink bejeweled flip flops and pink metallic sneakers, this fallÂ’s collection includes stilettos, flats, and boots.

“Baby Phat is a brand about aspirational lifestyle,” explained publicist B.J. Coleman, “and it was important to Kimora to go beyond sportswear and give women what they need for every aspect of life. She designed a full collection for fall because shoes are definitely part of that bigger lifestyle picture.”

Shoes like “The Fortuna,” a bedazzled mary jane that also comes in a boot, and “The Carmen,” a thicker heel inspired by 1940’s swing and also by Beyoncé’s MTV movie Carmen: A Hip Hopera.

Perhaps the most poignant addition to Baby Phat’s new shoe collection is the Phat Max, named for the Simmons’ recently departed cat, who also serves as the company logo. “Yes, Kimora did design a shoe specifically for Max,” confirmed B.J. “There’s big drama with the cat.”

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