September 27, 2005

Choo Does Music


What does a four-inch stiletto sound like? Jimmy Choo fans are about to find out, as the 9-year-old label launches its very first CD in stores this week.

While Jimmy’s shoe collection is curated by creative director Sandra Choi, its music is culled by DJ Daniel Yeardye, a popular London DJ who chose beats from Jamaica, Africa, and China to compliment his own original melodies—and the original shoes and bags in the Jimmy Choo store.

The CD is packaged in a lilac Jimmy Choo case, and retails for $20 in Jimmy Choo stores.

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