Brittany Murphy is the first celebrity Jordache jeans girl. She stars in a series of new ads for the company that became famous during the 1970s' designer jeans craze.

The ads, shot by Patrick Demarchelier, are a twist on the horse-head logo, with the 27-year-old actress wearing the jeans and a sweater and posing on a horse with no saddle. Jordache said the first ads will run in national publications beginning in September.

"We chose Brittany as our model because she epitomizes everything that the updated Jordache brand is about," Liz Berlinger, president of Jordache enterprises, said in a statement Monday. "She is a classic beauty with an individual sense of style. That really comes across when you meet her."

Posted by: Lawrenkm at 08:36 AM | Comments (3) | Add Comment
Post contains 128 words, total size 1 kb.