November 30, 2005
Donald Trump is launching a vodka line, even though he hates the taste of alcohol and steers clear of people who drink.
The tycoon is allowing a company called Drinks America to market Trump Super Premium Vodka. "By the summer of '06, I fully expect the most called-for cocktail in America to be the 'T&T' or the 'Trump and Tonic,' " Trump was quoted in a press release yesterday. "We are very excited that Drinks America will be leading this initiative and look for great success."
But back in January 2004, Trump told Page Six: "Never had a drink. Never had a cigarette. Number one, I don't like the taste [of alcohol]. Number two, my brother [Fred Trump] died of alcoholism. I saw what alcohol did to him . . . Most people that drink, I've found have a problem with it. I had a friend who I respected, but who would get totally bombed, and I'd be carrying him out by his arms and legs. He'd make a total jerk of himself . . . Subconsciously, I think I'm not into people who drink." A spokes woman for Trump said, "He hasn't tasted it, but he decided that for those who have a distinguished taste for vodka and who drink moderately, this is it."
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